2015 Event Nike and distributor Apple settle a consumer lawsuit over false advertising for the Nike FuelBand; Nike claimed that the band could accurately track a user's health, but the device was not capable of performing the advertised functions 2012 Event Yahoo and Facebook agree to settle a patent dispute, dropping lawsuits against each other and now forming an advertising and content-sharing alliance that expands an existing partnership between the two companies 2009 Death Billy Mays, famous television pitchman, direct response advertising salesman for 'As Seen on TV' products, CEO, Founder, Mays Promotions, Inc., dies at age 50 1996 Death Marcel Bleustein-Blanchet, advertising magnate, dies at 89 1994 Death Allan G. Odell, Advertising executive (Burma Shave), dies at 90 1984 Death Rosser Reeves, advertising executive, television advertising pioneer, wrote, 'Reality in Advertising', created ads for Dwight Eisenhower's Presidential campaign, owned a 138.7 carat Star Ruby, dies 1982 Death William Bernbach, advertising magnate, dies at 71 1969 Event Tobacco advertising is banned on Canadian radio and TV 1968 Event CBS TV suspends Radio Free Europe free advertising because RFE doesn't make it clear it is sponsored by the CIA 1958 Birthday Billy Mays, born in McKees Rocks, Pennsylvania, famous television pitchman, direct response advertising salesman for 'As Seen on TV' products, CEO, Founder, Mays Promotions, Inc. 1946 Birthday Maurice Saatchi, English advertising CEO, Saatchi and Saatchi 1937 Event Washington Daily News is 1st U.S. newspaper with perfumed advertising page 1935 Birthday Donald Edwin White, advertising copywriter/opera administrator 1930 Event New York City College offers 1st course in radio advertising 1910 Birthday Rosser Reeves, born in Danville, Virginia, advertising executive, television advertising pioneer, wrote, 'Reality in Advertising', created ads for Dwight Eisenhower's Presidential campaign, owned a 138.7 carat Star Ruby 1907 Birthday Mascha Kaleko, born in Chrzanow, Austria, now Poland, writer, German language poet, first book 'Lyrisches Stenogrammheft' was burned in Nazi book burnings, wrote advertising copy while living in New York 1906 Birthday Marcel Bleustein-Blanchet, advertising magnate