2014 Event Fast food giant McDonald's announces that its third-quarter profit fell by 30 percent from the third quarter of last year; analysts attribute the trouble to greater competition and customer dissatisfaction with price increases 2014 Event By court order, student athletes can now profit from commercial use of their names and images; NCAA had previously retained all revenues from such deals, but students will now have profits placed in trust funds to be received upon leaving school 2014 Event Kevin Harvick wins The Profit on CNBC 500 in Arizona, placing him in 4th position in the 2014 NASCAR Sprint Cup Series 2009 Event Oil giant Dutch Shell warns its outlook remains uncertain after reporting its quarterly profit fell by 73% 1983 Death Jevsei G. Liberman, Ukraine economist (Plan, profit, bonus), dies at 85 1897 Birthday Jevsei G Liberman, Ukrainian economist, Plan, profit, bonuses 1882 Event Athletics reveal $22,000 profit in their 1st season in the American Association